Adherence matters

Only half of people in the United States take their medicines as prescribed.1 The reasons can vary:

  • Forgetfulness
  • Lack of pharmacy access
  • Side effects
  • Cost or treatment plan confusion
  • Ineffective communication between health care professionals

No matter the reason, not taking medicine as prescribed can have serious consequences. Nonadherence can lead to more hospitalizations, greater incidence of disease and even death.2 Nonadherence also results in higher health care costs. One study found it cost the U.S. health care system $105 billion in avoidable expenses.2 That’s more than $330 per U.S. resident.3  For employers, higher costs aren’t the only concern. Not taking medicine as prescribed can also result in absenteeism, lower productivity and higher employee turnover.

Videos reinforce adherence

Prime recently launched a new series of consumer-facing videos, all focused on adherence. These videos take a quick, fun and educational approach to encourage employees to take their medicine as prescribed. The videos focus on three specific disease states: diabetes, high blood pressure and high cholesterol.

Watch for links to these videos in digital and social channels.

We want to make it easier for employees to take their medicine.

Your health plan offers a choice of programs and services that can be tailored to your population:

  • Clinical programs, like GuidedHealth®, help employees and doctors make better decisions about medicines by identifying nonadherence and closing gaps in care. 
  • ‚ÄčImproved access to 90-day supplies leads to improved adherence by delivering long-term medicine directly to the member’s door. 
  • Benefit designs can promote low cost options.4 Keeping medicine affordable helps employees stay on track.
  • Prime Therapeutics Specialty Pharmacy (Prime Specialty Pharmacy) gives employees a simpler way to get the specialty medicine they need. It offers coordinated care, specialized education and access to experts 24/7/365.
  • Prime Specialty Pharmacy care management helps improves adherence where it matters most, leading to improved outcomes.5

Improving adherence can lead to better health and productivity. And that can help result in a lower overall cost of care — for everyone.

To learn more about how your Blue Cross Plan can help improve adherence for your employees, contact your representative.

1. Partnership to Fight Chronic Disease. (2009). 2009 Almanac of chronic diseases. Retrieved from AlmanacofChronicDisease_updated81009.pdf>.

2. IMS Institute for Healthcare Informatics. (2013). Avoidable costs in U.S. healthcare: The $200 billion opportunity from using medicines more responsibly.

3. U.S. Census Bureau. (2014). State and county quick facts. Retrieved from

4. Member savings depend on plan design.

5. Prime Therapeutics. (2013). Prime Therapeutics Specialty Pharmacy study.


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